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It's Smart, because it's made using thermal ink technology that repels water.

It is Care, because it contains a mix of components that will take care of the eyelashes while the mascara works on your makeup.
Lasts on eyelashes for up to 48 hours without flaking and dark circles.
Creates natural volume and lengthens eyelashes.
Moisturizes and nourishes eyelashes with the help of amino acids, peptides and ceramides.

Washes off with warm water around 40 °C.